About
Cosmo exists to bridge the gap between kids’ growing independence and parents’ peace of mind. In Hey Superstar, we told that story through Val—a young girl facing the nerves and uncertainty of her first day at a new school.
The film blends cinematic storytelling with real-life emotion, showing how Val’s Cosmo JrTrack smartwatch becomes more than just a device. It’s a lifeline of encouragement, carrying her mom’s words and presence even when they’re apart. Through memories, setbacks, and small victories, Val finds the courage to step forward—empowered by the knowledge that she may be separated, but never alone.
Our goal was to craft a piece that feels like a heartfelt short film while seamlessly weaving in Cosmo’s promise: connection that gives kids courage and parents confidence.
Credits
Agency: Whiteboard
Producer: William Vest
Director / Editor: Jonathan Bouvier
1st Assistant Director: Sarah Howell
Director of Photography: Jean Baptist
Gaffer: Sid Ramirez
Key Grip: Cam Gustman
Hair/Makeup: Lauren Vest
Production Assistant: Charles Smith
Production Assistant: Edwin Tomas